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Emotional investment decisions can derail your financial plans
Born from Research, Built for Performance.

Stay Calm During Market Chaos.
Investing is emotional. A bull market can be as exhilarating as a bear market is terrifying (ask any investor who went through 2008).

It is impossible to control the highs and lows of market volatility, but there are ways you can manage the highs and lows of your own emotions to potentially avoid investing mistakes that can compromise your long-term goals.

In our opinion, staying invested is the key to success: Since 1926, investors who remained in the market over the long-term came out ahead 99% of the time.1

Conversely, emotional reactions to the markets can take a high toll on your returns. The difference in performance on $10,000 invested for the long-term versus a market timing strategy can be the difference between investing success and failure.

$10,000 Investment in the S&P 500
(January 1, 1998 - December 29, 2017)

Source: JP Morgan Asset Management2

Our free guide can help you keep emotions in check.
It\u2019s important to maintain perspective during rough periods so you don\u2019t overreact. If you have $500,000 or more to invest, get our free guide, How To Avoid Emotional Investing. It provides our advice, based on decades of experience, to help you navigate through turbulent times.

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Ready to get serious about pursuing your financial goals? Call 1-800-701-9830 today, or schedule a time with a Zacks Wealth Advisor.

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1 Source: Morningstar Direct, 12/31/18. Analysis is performed by looking at the rolling monthly return periods for the S&P 500 Index over the 1-month, 3-month, 1-year, 5-year, 10-year and 15-year to determine if the total return of the index was positive. Respective percentages were calculated off of the number of periods that the index was positive out of the entire history of the data set from 1926-2018.

2 This table was created by us using data from J.P. Morgan Asset Management \u201cPrinciples For Successful Long-Term Investing\u201d article as of 2018. This table is for illustrative purposes only and does not represent the performance of any investment or group of investments. Source: J.P. Morgan Asset Management analysis using data from Bloomberg. Returns are based on the S&P 500 Total Return Index, an unmanaged, capitalization-weighted index that measures the performance of 500 large capitalization domestic stocks representing all major industries. Past performance is not indicative of future returns. An individual cannot invest directly.
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Past performance is no guarantee of future results. Inherent in any investment is the potential for loss.

Zacks Investment Management, Inc. is a wholly-owned subsidiary of Zacks Investment Research. Zacks Investment Management is an independent Registered Investment Advisory firm and acts as an investment manager for individuals and institutions. Zacks Investment Research is a provider of earnings data and other financial data to institutions and to individuals.

This material is being provided for informational purposes only and nothing herein constitutes investment, legal, accounting or tax advice, or a recommendation to buy, sell or hold a security. Do not act or rely upon the information and advice given in this publication without seeking the services of competent and professional legal, tax, or accounting counsel. The information contained herein has been obtained from sources believed to be reliable but we do not guarantee accuracy or completeness. Publication and distribution of this article is not intended to create, and the information contained herein does not constitute, an attorney-client relationship. No recommendation or advice is being given as to whether any investment or strategy is suitable for a particular investor. It should
not be assumed that any investments in securities, companies, sectors or markets identified and described were or will be profitable. All information is current as of the date of herein and is subject to change without notice. Any views or opinions expressed may not reflect those of the firm as a whole.

Any projections, targets, or estimates in this report are forward looking statements and are based on the firm\u2019s research, analysis, and assumptions. Due to rapidly changing market conditions and the complexity of investment decisions, supplemental information and other sources may be required to make informed investment decisions based on your individual investment objectives and suitability specifications. All expressions of opinions are subject to change without notice. Clients should seek financial advice regarding the appropriateness of investing in any security or investment strategy discussed in this presentation.

Certain economic and market information contained herein has been obtained from published sources prepared by other parties. Zacks Investment Management does not assume any responsibility for the accuracy or completeness of such information. Further, no third party has assumed responsibility for independently verifying the information contained herein and accordingly no such persons make any representations with respect to the accuracy, completeness or reasonableness of the information provided herein. Unless otherwise indicated, market analysis and conclusions are based upon opinions or assumptions that Zacks Investment Management considers to be reasonable.

Any investment inherently involves a high degree of risk, beyond any specific risks discussed herein.

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